Press PLAY, but Keep it Short
Short web videos are inexpensive marketing tools that attract and keep more visitors, and are often used to quickly illustrate and/or demonstrate special features and benefits of a product or products. Produced with live footage, existing still imagery, clever graphics, 3-D animation – alone or in combination – they get your website moving and offer an important up-grade to your corporate image.
One of the SMS SmartTools focusing on this area are the SMS VidiShorts™. They’ve been reported to offer key benefits such as increased conversion rates (50-75%), more views (75-100%), higher click-through rates (by 30%), and significant boosts in search engine rankings. Used in conjunction with a well-built social media network, they can also increase views and shares while collecting valuable feedback.
In short, VidiShorts™ are highly affordable website traffic builders. The below example is one of the videos produced for client Heyco Products, Inc. utilizing an animation of their company mascot “LT Heyco”.